By Andrew Macdonald
A Notebook Circulation Desk Message: ‘PM Mulroney Would Be Delighted To Renew Notebook Subscription’
The Notebook tries to take Mondays off – since we work over the weekend with editions being published Saturday and Sunday.
But, the plan to take a day off – sometimes does not work according to that plan.
And, so I wore my Subscription Desk hat and received word on Monday that the country’s Top Political Junkie is renewing his now three-year-old Notebook subscription.
Who is the TOP Political Junkie in all of Canada I refer to?
Well, the one and only: Prime Minister Brian Mulroney.
He likes to pay for a whole year and sends a cheque signed “Brian & Mila”.
“Mr. Mulroney would be delighted to renew his subscription”, was the word we received on Monday from his office in Montreal.
Actually, back when I launched in 2017, I offered The Notebook for free to the former prime minister, who ruled from 1984-1992 – he did not accept the freebie: “No”, he said, “You are a business person and I want to support your business – send me an invoice”, as I recall things the year of launching.
Normally, we don’t talk about the identities of our subscribers – because privacy laws are strict in that regard, not disclosing an entity’s customer base.
However, some of my Mover & Shaker readers from the big world of business and politics, have over our three-year existence, given robust Notebook endorsements.
The Macdonald Notebook is read by business titans and leading politicos – and each weekend, 1,000-plus folk visit our website.
Here are some Reader Endorsements – we enter our fourth year of publishing in early 2021!!
Halifax-Dartmouth Biz Titan & Major House subdivision builder, Nick Betts”
“I continue to be amazed at your ability to cover so many topics in such detail and deliver leading-edge insight on meat and potatoes issues with such limited resources.
You have unbelievable stamina”.
Retiring HRM regional councilor Stephen Adams”
“Thank you for providing unbiased, fact-based reporting. Your approach to journalism is ‘refreshing’. No sensationalizing adjectives nor hype. When challenged, you respond without judgment and hold no malice. I have experienced first-hand your openness and integrity. Your model of journalism and reporting should be a template for other local media to utilize”.
Steve Parker, founder of CCL Group (Corporate Communications Ltd.):
“It is remarkable to see what you are doing with The Macdonald Notebook. More content, high quality, “Breaking News”…in only two years The Notebook has exploded from startup to “Must Read”.
Jim Vibert: Halifax Herald political columnist, writes on my Journalism:
“Hi Andrew: Just wanted to send along a note to say that I’m more than impressed with the continued success of The Macdonald Notebook, and by your incredible proficiency. The quality and number of great stories you deliver week after week tell me you must be doing well”.
Louie Lawen, property developer:
“Keep up the great work. Your news reporting is informative and exceptionally current.”
Tim Olive, former Nova Scotia Cabinet Minister:
“Folks: If you are a subscriber then I hope you enjoy reading this as much as I do. If not I recommend that you give it a try. In this day of selective political reporting, in the regular media, The Macdonald Notebook’s online publication has evolved as the leading news outlet for anyone with a keen interest on what is really going on regarding the major political and economic issues of the day in Nova Scotia and the Maritimes.
Veteran political journalist, Al Hollingsworth, who at 83, now goes to work every day at a Lower Sackville community radio station:
“The Macdonald Notebook has a nice mix of news and even news scoops!”
Noted Halifax realtor Carolyn Davis-Stewart:
“I do very much enjoy reading your in-depth coverage of so many varied topics. Glad you called me that day for info so I could subscribe once again! Love to read your news the minute your reports come out. Amazing the knowledge you glean!!”.
Erin O’Toole, a federal Tory leadership aspirant:
“The movers and shakers read you, Andrew”.
Don Mills, leading Atlantic and Halifax pollster, says:
“Anyone interested in good reporting about what is happening in Nova Scotia might want to read The Macdonald Notebook, which is published on Saturdays”.
Chester-Halifax business person, Stephen Mader:
“I love The Notebook, always interesting. Well written, with tremendous insight. Keep up the great work!”
Robert Zed, Chair, Triangle Strategies, Founder ZedEvents Executive-in-Residence, Dalhousie University. Halifax/Toronto writes about my journalism:
“The Macdonald Notebook nails it, every edition, every time. Andrew, you’re a great story teller and journalist of hard facts and informative well-researched news. I am happy to continue to support and promote your great leading-edge news and The Notebook. I look forward to your great coverage. Congrats”.
Serial entrepreneur Tim Moore of Chester-Halifax, founder of national moving van lines AMJ Campbell, and Premier Van Lines, founder of Moore Executive Suites and founder of Premier Executive Suites, says of my journalism:
“Keep up the good journalism work, very impressive”.
Billy Joe MacLean, leading Port Hawkesbury politico writes:
“I am really enjoying your Macdonald Notebook. You have not only captured an audience of followers, but you also have the experience of years behind you to dig out your contacts. So keep up the interesting news items”.
Layton Dorey, Halifax Southend raised, and now Toronto based Senior Vice President at Northstar Research Partners, says:
“The Macdonald Notebook provides the colour between the lines that allows news to become information. In a time when too many media organizations essentially reprint press releases, Andrew has personal conversations with the newsmakers. Not satisfied with simply the ‘what’, The Notebook</b. goes further, to enlighten on the ‘why'”.
John MacDonell, a product of Nova Scotia, who later became the province’s most powerful backroom operator in the Harper Ottawa regime, says of my politico coverage:
“Your political coverage is awesome for political junkies like me. Good on you and kudos for excellence. You have a way of explaining things so that readers understand that those involved in partisan politics are human just like everyone else”.
Liberals like former John Savage minister Robbie Harrison, also have been appreciative of my journalism style:
“Your well-crafted journalism style is ‘down-home – high quality’ reporting – concise, informative, diverse, historically accurate, objective, humorous and pleasantly intimate”.
A Nova Scotia Judge writes about my journalism:
“Andrew, congratulations. I look forward to your new work. I am sure it will be of the highest quality and standard you have exhibited throughout your career. Journalism is becoming a dying art I am glad there are people like you who are keeping it alive”.
Noted Halifax real estate developer, Wadih Fares, who is also Honorary Consul General in the Maritimes for Lebanon reads my news copy:
“I have been reading Andrew’s stories for 17-years. I am always curious to see what he is going to write about and he is very curious himself but honest”.
“He is passionate about journalism and above all he is trustworthy”.
“We live in a very small, tight-knit community. Media has a big impact on our lives and it helps to talk to a journalist you can trust and that’s Andrew Macdonald. He is experienced, his stories are fair, balanced, and very professional. That’s what good journalism is all about!!”.
A reader Stateside writes:
“I am really enjoying The Macdonald Notebook – when do you sleep? Lots of insight and depth to the pieces. Well done”.
“I have subscribed to Andrew’s self-owned publication since its inception a couple of years ago, it’s a great way for me to keep up on Maritime news”.
“It has an eclectic mix of political, economic, and general news articles, including a few fun gossipy bits here and there. I have been an occasional contributor, usually about U.S. political events”.
“I find the publication especially interesting for some of the insights you won’t find in more traditional news sources, thanks to Andrew’s extensive network of movers and shakers”.
Prominent Chester-Halifax realtor, Piers Baker remarks:
“Andrew is a very fine writer, and has oodles of information on the local real estate scene. He is probably the most tapped-in person in this part of the world”.
Betsy Macdonald, NDP caucus toiler:
“The Macdonald Notebook is not ‘He said, She said’ journalism. Instead, it’s old-fashioned storytelling”.
A grade 10 student (our youngest subscriber) on Nova Scotia’s North Shore:
“I really enjoy your weekly publication.”
Victoria Hines, Realtor, Royal LePage Atlantic.
“Your news is addictive”.
Mark Boudreau, director of Corporate Affairs for Loblaw Halifax:
“Andrew is quintessentially Nova Scotian. He is a tough but fair reporter–and he cares about his readers. His columns are always insightful, and with him, you always get insight that you don’t in any other business reporting in the province.”
Chris Lambie, Halifax Herald toiler and one of the foremost Halifax journalists of his time:
“Andrew, your newsletters keep getting better and better. Congratulations on carrying your energy for reporting to a platform of your own”.
Here’s how former NS PC leadership contender John Lohr describes The Notebook:
“Nova Scotia’s Political Publication”.
New Resident Of Nova Scotia & A New Notebook Subscriber:
“I found your site while looking for stories about the PC leadership convention, and I’m most interested in reading your articles on provincial politics.”
“I’m fairly new to Nova Scotia and trying to get familiar with the recent political history here, and your publication seems to give some deeper insight than the usual mainstream news sources.”
“I’m looking forward to diving into your archives! As well as your next edition”.
Banking and insurance entrepreneur, Jonathan Meretsky says of The Notebook:
“Thanks for everything you do and your excellent journalism (that is informative and fun to read).”