Publishing Twice a Week

The Macdonald Notebook is your source for exclusive Business & Inside Politics publishing every Saturday and Sunday, as well as breaking news throughout the week.

The Latest Issue

MacPolitics: Breaking News: John Risley For NS Liberal Premier? Draft Movement Established For Billionaire To Take Reigns Of Power
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Now A Billionaire John Risley Had To Borrow $10,000 To Launch Clearwater Seafoods In 1976
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Sunday August 9th Edition – Have A Free Read
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Summertime & The Beaches Are Fun…But: A Chat With NS Lifeguard Service’s Paul D’Eon
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Exclusive: Maritime Loblaw Customers Donate Circa $300,000 For IWK Via A $2 Donation At The Cash Registers In Just A Two Week Period
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Exclusive: QE II Hospital Foundation Issues Security Breach Alert To Its 70,000 Home & Cottage Lottery Players – After Its Internatioanl Supplier Was Hacked
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QE II Foundation’s Champion Bill Bean Retired After Logging 24-Years – He Made Mansion & Cottage Lotteries Famous In Nova Scotia
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MacPolitics: The NDP Political Intrigue Of Chester-St. Margaret’s Denise Peterson-Rafuse – Sure Sign Her Political Life Is Being Sidelined – Takes A New Day Job
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MacPolitics: Tim Houston’s Bold Nursing Home Policy Would Build New Nursing Homes, Create 2,500 Single Occupancy Rooms & Create 2,000 New Nursing Jobs
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MacPolitics: Would A Government Led By Tim Houston Balance Budgets? We Asked The NS PC Leader This Question
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MacPolitics: With Premier Stephen McNeil Bowing Out, What Is Next For The Governing Party?
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MacPolitics: Why Sean Fraser Would Be Real Competition In Race To Replace Premier Stephen McNeil
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MacPolitics: Scott Brison As Premier – Tiny Village Of Cheverie Would Become Power Centre – Once Again
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Notebook Archives: David Hennigar On Clifford Brison & Whether There’s Another Political Life For Scott Brison
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Alison Strachan: A Tale Of Two Lunenburg Brides, An Era Of Volunteerism & The Enduring Gift Of A Blueberry Buckle Recipe
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Alison Strachan: Edith Morash’s Lunenburg’s Blueberry Buckle – Dutch Oven Cookbook
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A Maritime Photo Moment: Jon Dimick’s Chester Artwork Includes 1902 Photograph Of The World’s First Seven-Masted Schooner
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Part II: Boston Financier Of Seven-Masted Schooner Had A Nova Scotia Connection
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Saturday Edition, Below: More Free Stories
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Golfing With Tom Peters: Fox Har’br At 20 Years Old
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This Edition Is FREE To Read: Meet Some HFX-NS Movers & Shakers Who Read Our Many Exclusive Articles – We Specialize In Old Fashioned News Scoops!
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MacPolitics: Mark Boudreau Mulls Over Halifax Run For Tories In Next Election – Believes Peter MacKay Can Defeat Popular Liberal Andy Fillmore
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MacPolitics: Tory Showdown In Chester-St. Margaret’s: A Real Battle Between Julie Chaisson & Danielle Barkhouse
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MacPolitics: Truro’s Dennis James Chats On Liberal Leadership, McNeil’s Greatest Legacies, & John Savage’s Toll Highway
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Opinion: Mary Clancy On The Greatest Legacies Of Premier Stephen McNeil
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MacPolitics: Scott Brison As Premier Would Enjoy Support Of Regional Billionaire Set; Brison’s A Darling Of Top Business Titans
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MacPolitics: Why Scott Brison’s Ambitions To Become Premier Would Get Support From The Region’s Top Liberal Strategist – Chris MacInnes Often Entertained In Cheverie
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MacPolitics: When Scott Brison & Max St. Pierre Once Hosted The Season’s Must Attend BBQ It Attracted Who’s Who To Cheverie Shores
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Notebook Archives: Revisiting A 2019 Chat With Regional Billionaire John Risley: ‘Scott Brison’s Political Career Represented By Being An Engine Of Ideas & Good Public Policy’
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Friday Edition, Below: More Free Stories
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Exclusive: MacPolitics: The Liberal Opponent Feared The Most by Team Tim Houston Is Ultra Popular Mike Savage
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Exclusive: MacPolitics: Scott Brison As Premier McNeil’s Successor?
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Exclusive: MacPolitics: Liberal Leadership Race And Dale Palmeter — Will He Encourage Scott Brison To Gun For Premier’s Job?
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Exclusive: MacPolitics: From ‘Doc Talk’ Host To Liberal Premier? Don’t Rule Out a Leadership Run By Dr. John Gillis
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Notebook Archives: The Time Premier McNeil Dismissed Chatter He Would Call It Quits At ‘Freedom 55’
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Notebook Archives: Liberal Strategist Kirk Cox: ‘Expect Scott Brison To Run for NS Premier’
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More FREE Stories, Below – Sunday Edition
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The Notebook: Meet My Competition, A Print Product & Our Affordable Subscription Rates

Sep 27, 2018 | Politics

By Andrew Macdonald

Now read by one thousand readers each week, as The Macdonald Notebook enters its second year, primarily as a weekend news journal, we have ambitious plans for the future.

At The Notebook we are toying with plans for a monthly print product.

Which reminds me, we are often asked: Who is our competition?.

Fisherman's Market: Seafood Delivered Overnight Throughout Canada

I get that question frequently.

The simple reality is that our competition is the weekend news consumer.

Our competition is not my former job, nor is my competition the Saturday Halifax Herald.

Simply answered, my competition is the former weekend and Saturday Globe & Mail reader in the Maritimes.

When it retailed a printed product in the Maritimes, the Globe, according to newspaper audit circulation reports had 14,000 readers across the region, at one point.

The Globe is no longer in our region – and that is my competition, reaching the former Globe weekend reader.

On other topics, The Notebook is an affordably priced subscription.

A single subscription costs $3.50 per weekend, or just $16.10 a month.

We also have a cheaper corporate rate of $3 per weekend, if an entity takes out five or more subscriptions.

Because my youngest reader joined the circulation list as a grade ten student on the NS North Shore, we rolled out a vastly discounted student subscription rate.

The student rate is just $10 a month, as compared to the normal price of $16.10 a month.

The Notebook also offers a friends’ rate – a discount for folk who can’t afford the regular price. Just ask me about that rate. That rate is the price we offer our compelling journalism to Millennials – our twenty-somethings in Maritime society. Just ask me how you can take advantage of our pricing models.

Thanks dear reader for your subscription support.

As a reminder, please do not share passcodes – this is a direct threat to the viability of The Notebook to be a financially viable product.

The Macdonald Notebook - Sept. Google Analytics

My Google Analytics page shows that 1,100 individuals visited my website over a seven day period to August 31st, making The Macdonald Notebook an affordable advertising vehicle to reach a wealthy readership of Biz Titans and Political decision makers.

As we head into our second year of publishing, The Notebook is generating on average each week one thousand readers – this presents a very affordable way to reach our audience of business leaders and government decision makers by advertising on our website.

And, there you have it.

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